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NASCAR Camping World Trucks Series
Truck Series Ratings Up For Fifth Consecutive Race on SPEED
The NASCAR Craftsman Truck Series on SPEED continued its significant upward ratings trend...
SPEED Staff  |  Posted June 10, 2008   Charlotte, N.C.
Watch the NASCAR Craftsman Truck Series today at 2:00 pm Eastern live on SPEED from Gateway International Raceway.

The NASCAR Craftsman Truck Series on SPEED continued its significant upward ratings trend, scoring a Nielsen Household Rating of .94 (677,000 households) at Texas, peaking at a 1.14 (826,000 households). The average household rating is a 40 percent increase from last year’s .67 (477,000 households) and marks the fifth consecutive NCTS race on SPEED that has received a ratings increase this season.

The increase was driven, in part, by double-digit growth in the younger audiences. Nielsen ratings for Men 18-34 were up 41 percent (0.48 vs. 0.34) against last year’s race, while Men 18-49 was up 35 percent (0.70 vs. 0.52)

The next NASCAR Craftsman Truck Series race, live and exclusive on SPEED, is scheduled for June 14 at Michigan International Speedway (2:30 p.m. ET).

SPEED is the nation's first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. Now available in more than 78 million homes in North America, SPEED is among the fastest-growing sports cable networks in the country and, the home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services. For more information, please visit SPEEDtv.com, the online motor sports authority.
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