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NASCAR Sprint-Cup Series
GURSS: NASCAR And The Troops
I applaud Crown Royal for using their creative “Your Name Here” marketing gimmick to honor US serviceman Russ Friedman at the Richmond Cup race last weekend...
Jade Gurss  |  Posted May 05, 2009   Mooresville, NC

Click Here to register for the Catch the Race, Catch the Cash sweepstakes

One event in which you can participate is a fund-raiser for the Paralyzed Veterans of America (PVA). Check out pva.org/GoKart for more information how you can attend an event in Mooresville, NC Tuesday, May 19.

Among the scheduled attendees are Richard Petty, Reed Sorenson and AJ Allmendinger for a four-hour endurance karting event. If you enjoy karting yourself, you can enter the race as a driver, or sponsor an entire team. Tickets to the events are limited and are on sale now from the event’s website. VIP tickets are $100 – and include a private meet-and-greet with Richard Petty and several of the Richard Petty Motorsports drivers. There will be a silent auction and even live music while the race is held with all proceeds going to the PVA. Many teams already entered are sponsored by the charitable foundations of drivers such as Dale Earnhardt Jr., Jimmie Johnson, Kasey Kahne, Kurt Busch, David Stremme and Brad Keselowski.

No matter the economy and the state of sponsorship, expect the military and NASCAR to be forever linked.

The opinions reflected herein are solely those of the above commentator and are not necessarily those of SPEEDtv.com, FOX, NewsCorp, or Speed Channel

Jade Gurss is the owner of fingerprint, inc., a sports publicity company. He has written two New York Times Best Sellers, including what is believed to be the biggest-selling motorsports book in American publishing history (Driver #8 with Dale Earnhardt Jr.). His two decades of publicity and marketing experience involves nearly every category of motorsports, including nine innovative seasons as NASCAR publicist for the Budweiser brand and Earnhardt Jr. His blog can be seen at: http://fingerprint.typepad.com





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Jade Gurss

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